Home Depot Demonstration & Learning Clinic

New York, NY

DATE

2013

CATEGORY

Education

ABOUT THIS PROJECT

SCOPE

Scenic Design & Management
Environmental Graphic Design

AREA

2,500SF

Project Team

Design Firm – Jack Morton Worldwide
Project Designer – Project completed while a Sr.Design Director at Jack Morton Worldwide

DESCRIPTION

As part of the first Home Depot Flagship store in Manhattan at 59th Street and Lexington, a customer demonstration clinic area was designed as an integral part of the do-it-yourself customer experience and promise of The Home Depot brand.

The clinic features live-audience demonstrations of home projects which are captured on camera and broadcast via closed-circuit television within the store. Main components of the clinic include a tracking panel wall display system, demonstration table, toolbox area, and tracking plasma display monitors, cameras and LED ticker.