BocaFlasher Tradeshow Exhibit
BocaFlasher Tradeshow Exhibit
New York, NY
DATE
2012
CATEGORY
Exhibits and Events
ABOUT THIS PROJECT
SCOPE
Exhibit Design
Brand Experience Design
Environmental Graphic Design
AREA
100sf (10x10 Booth)
Project Team
Design Firm – Provost Studio
Design Principal – Peter Provost
Fabrication and Management – Boyce Products
DESCRIPTION
The project was to design and fabricate a new tradeshow environment for Boca Flasher Inc., a manufacturer of LED lighting components and systems which is used in a wide range of architectural applications.
The objectives of the project were to create an engaging visitor experience within a 10’x10’ booth; demonstrate the design potential of new LED products; provide product and print collateral storage; and most importantly accommodate plan layout flexibility for different booth reconfiguration. The booth was conceived of as a dynamic carved “box of light” and constructed from a “kit of parts” allowing reconfiguration of material panels and light fixtures that respond to different exhibit hall locations and customer circulation flows.