Home Depot Flagship Lobby Experience 

Project: Home Depot 59th Street Lobby
Client: Home Depot
Location: New York, NY (59th Street Location)
Type: Retail + Hospitality
Size: 1,000sf
Status: Completed 2011 (Project Completed through Construction Phase while a Sr.Design Director at Jack Morton Worldwide)

A unique lobby experience was designed for the first Home Depot Flagship store in Manhattan at 59th Street and Lexington.  The concept proposed constructing a partial apartment built and furnished exclusively with Home Depot materials and products which visitors pass through as they circulated around the three-story tall entry lobby. 

The apartment serves as a multi-functional space for product demonstrations and display, corporate meetings and special events.  For the first opening weeks, the platform was fully activated as a product demonstration "theater" where customers could see around the clock do-it-yourself projects focused on urban living spaces.

Project Team: Peter Provost (Project Designer while at Jack Morton Worldwide)